We are a team of Internet and Social Media marketers based in Cumberland, Maryland, focused on helping ERIE Insurance Agents get the most out of their Online presence. Acting as your social media watch dog, we create unique content for your agency, write engaging posts each month, post that approved content on the social media networks, and monitor your accounts for activity 24x7.
With over 1 billion Facebook users, 250 million Twitter users, and 300 million LinkedIn users, Social Media is the BEST way to reach your customers and build trust and community. Little Dog reaches your customers where they already are.
Whether it’s important agency updates, an exciting giveaway or insurance tips, email marketing is a great way to easily reach a large number of people. Little Dog designs bulk emails that receive a great response.
YouTube is the largest video streaming service in the world and video is a great way to spread your message. Little Dog will build your page and create optimized videos to promote your services.
In online marketing, content is king. Little Dog helps your company keep your social media platforms fresh with content that attracts the right audience and drives engagement.
Mitchell Insurance Agency wanted to increase their Facebook following by 1,000 likes, a common objective because by liking your page, fans agree to receive your posts. To reach this goal, Little Dog developed a marketing campaign that involved donating $1 to The Cure-Tay Sachs Foundation for every new like. The campaign included branded Facebook images, and extensive outreach to local news outlets and Chamber of Commerce affiliates. The campaign reached over 32,000 people and resulted in an increase of over 2,600 likes. The goal of 1,000 new likes was achieved in less than 24 hours.
Oberryman Insurance Agency was awarded a “Best of Woodbridge Award” so Little Dog developed a social media campaign to promote the award to a wide audience around Woodbridge. The campaign included updated Facebook images with the award, and updated Yelp and LinkedIn profiles. The campaign also included Facebook, Twitter and LinkedIn posts with the award announcement. The campaign resulted in Twitter influence and retweets from local news outlets and accounts, alerting thousands of Woodbridge residents of the award.
Bryan Insurance had a Facebook page with a large following but very little engagement. The team wanted to increase engagement because when users engage with a post, it shows their friends the activity, opening up a whole new audience. Little Dog developed a gift card giveaway to achieve this objective. The post generated 34 likes and 71 comments, and reached over 7,000 people. To follow-up, Little Dog worked with Bryan Insurance to identify policy holders and non-policy holders from those who commented on the giveaway, and reached out via private Facebook message to discuss their insurance needs, resulting in 71 new leads.
Charles Mills Insurance Agency wanted to increase their agency visibility via their Facebook page. To achieve this goal, The Little Dog Team launched a Facebook giveaway where one lucky winner would win tickets to a Pittsburgh Pirates game. The giveaway post resulted in 270 likes, 439 comments, and 356 shares. This meant that over 25,500 people, who may have never heard of Charles Mills otherwise, were exposed to the Charles Mills Insurance Agency Facebook page. The giveaway was such a success, the agency decided to run a second giveaway that achieved equal success.
Don’t just take our word for it – see what our clients are saying
Thank you for all your work last year we beat goals and I attribute success to you. You do what you do very well so I thank you.
Thanks to you and your team for setting up the Kentucky info for me. It is a big step to try to build an agency from zero so your efforts are greatly appreciated. I have no doubt in my mind that the social media aspect of Kentucky will be a big part of my success there. Suggestions or ideas to grow that market will greatly be appreciated!!
Thanks for giving my social media platform LIFE in the last 5 months.
This is all great news..It appears to me that we are definitely heading in the right direction!
I really appreciate all the work and your team does for us. I can’t tell you what a stress reliever you guys have been.
Thanks for all your help (I feel like I have people!) and have a great weekend!
It is so great to see the activity increasing every month on each of the avenues you guys are working. We are very pleased with what you are doing!!!
Thanks for all that you and your team do for us!
Thanks for the results and consistent great job.
This is a brilliant example of why we need you guys…it’s mad over here! ;-)
Thanks for the help and hard work!
Thanks again for all your hard work girls, very impressed!
I couldn't figure out how to do this. I know - that's why we hired you.
Results look fantastic!! Thanks for all you are doing for us.
Everything looks great!....Thanks again for all you all do!!!
Thank you Melanie for ALL your help! Could not even begin to do all this on my own.... all of you are doing a great job!
Choosing Little Dog to help us with our Social Media was the best decision we could have made. Everyone is so friendly, helpful and they really do care about helping our business grow. I would highly recommend them for anyone that wants to increase their presence on the web.
The other videos are a HUGE hit with everyone...we really appreciate everything your team has been able to do for us!! :)
Working with Little Dog has been one of the highlights of my marketing career. From a business standpoint, Little Dog is creative, dependable, and ready to offer up solutions for generating more traffic to one's website and office location. This year through strong analytics, we have been able to determine that Little Dog delivers tangible results in three ways 1) we have seen more referral traffic from our social media platforms, 2) year-to-date, we have seen a 31% increase in our new business sales, and 3) and most significantly, we have seen our client retention increase from 92% to 93%. Our agency considers Little Dog a solid investment. There are no finer people to work with in the realm of social media management; and bottom line, they get results that drive business success.